How to work from home: tips for adjusting from someone who does it
Wondering how to make working from home work for you? The spread of the COVID-19 pandemic has seen millions of people told by their...
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Freelance writing work - a not entirely serious proposal
"I am a plain man, so let me speak plainly: you are attractive." Not all of the freelance writing work proposals I get are entirely serious.
3 marketing copy myths busted: grammar rules for advertising
Grammar rules for advertising are a little different to your everyday language...
What is SEO copy? It's all SEO copy
SEO copy best practices mean writing for your readers as well as for Google.
Why you should be taking more breaks at work: increase your productivity by doing less
Taking more breaks at work is the best way to increase productivity in the workplace. It's true whatever business you're in – whether...
6 simple things to remember when you update your website
Keeping your website updated is a key part of making it work for you. Last month I decided to review mine. And I instantly thought: “What...
How does the Google algorithm work? Search ranking, spiders and SEO
The Google search algorithm is a question wrapped within an enigma hidden behind a shiny and distracting curtain. Piecing together some...
The Maiden Standard - Address Change
Thrilling news! The Maiden Standard is now operating out of plush new premises. What does this mean for you? In short, nothing at all!...
See new photos of the Maiden Standard!
Freelance copywriter in "gets professional photos" shock Getting professional photos for use on your website should be high on your list...
5 simple steps to make working with copywriters easy for you
Stop me if this sounds familiar: You need copy for your website. You don't have a massive team. You also don't have the time to write it...
How do I find blog content ideas? The answer in 6 quick steps
Blog content ideas. Where do they come from? Well, if you're like me, they're drawn from a deep, dark place of suffering. A place which...
How to improve your Google ranking: free and (maybe) easy
Content. If you're wondering how to improve the Google ranking of your website, it's your content you need to be looking at first of all....
What are semantic keywords: definition & context in your posts
Sometimes they go by the name LSI keywords. Other times you'll see “semantic search” written somewhere. A proper semantic keywords...
What are long-tail keywords in the context of SEO? You might (not) know this already
Long-tail keywords sound simple on the surface. They're just a little bit longer than your average bear (read: keyword), right? But...
5 things you shouldn't forget when becoming a freelancer
Some fairly sensibly laid-out advice (and the occasional tangent) written on the back of six years' experience as a freelancer copywriter.
5 free power words to instantly boost your Christmas and New Year advertising (they work 365 days)
Words have power. But some words are more equal than others. I'm mixing my awesome metaphors here, but there is an important point to be...
How long should a blog post be for SEO? Longer than you think
What's your ideal article length? How long should a blog post be for SEO or for business? Sadly, there's no one fixed answer. But there...
How often should you blog? Strive for consistency
Deciding how often to blog for your business isn't always easy... Weekly? Fortnightly? Monthly? Whenever the mood strikes you? One of the...
Why clickbait works on you (and what can we learn from it?)
SEO copywriting services should know the difference between curiosity gap and clickbait Clickbait headlines are annoying. On the one...
The freelancer's worst enemy - what's your biggest productivity killer (and solution)?
A not entirely serious (but watch out for the genuine research!) look at workplace productivity - outside of the traditional office... I...